Case study
Precision ISBM Tooling for Plastic Packaging
Genius Moulds
Genius Moulds is a Vapi-based, ISO-certified manufacturer of Single Stage Injection Stretch Blow Moulding (ISBM) tooling, OEM change parts, conversion kits, and preform moulds for the plastic packaging industry. We designed and built a modern industrial B2B website that translates their micron-level precision, machine compatibility, and delivery record into a clear, conversion-ready digital presence.
Challenge
Most ISBM tooling suppliers in India rely on outdated brochure sites or WhatsApp-only enquiries, which makes it hard for procurement teams and OEM operators to evaluate compatibility, credentials, and capability at a glance. Genius Moulds needed a credible online presence that could communicate their ISO certification, machine compatibility across models like 50MB, 12M, 70DPH, 70DPW, PM and PF, and their 500+ moulds delivery track record — while making it effortless for buyers to request a quote.
Solution
HEXANOVA delivered a fast, mobile-first industrial B2B website with a bold hero, dual quote CTAs, and a scannable capability grid covering ISBM moulds, OEM change parts, DPW V3-to-V4 conversion parts, and preform moulds. A stats block surfaces trust signals (ISO certification, moulds delivered, clients served), a machine-compatibility chip list makes fit obvious to procurement teams, and a floating WhatsApp action routes enquiries straight to the sales lead. The information architecture is built to scale as new machine models and product lines are added.
Results
- Credible, modern industrial identity that reflects the ISO-certified precision engineering brand.
- Clear quote-request paths from hero, capability cards, and floating WhatsApp — enquiries land where sales already work.
- Machine compatibility and delivery credentials communicated upfront, shortening buyer evaluation time.
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